Tate Modern Slow Art Day 2019: ‘Fantastic’

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According to the visitor experience team at Tate Modern, Slow Art Day 2019 was “fantastic.”

Participants slowly looking at The Snail by Henri Matisse

They organized two one-hour slow looking sessions split between two artworks and, then, after the sessions, the team invited the visitors to come together for tea, coffee, biscuits, and a discussion about the whole experience.

Here’s what some of the participants said:

“A really interesting session. I’m more mindful of how to observe art in the future.”

“What a wonderful idea!

“I understand now how you can spend so much time in a gallery looking at art!”

“The combination of looking at art slowly and with other people is a real eye opener.”

“Really like the concept. As someone who can feel a bit intimidated by the art world this felt like a really nice way in and gives me more confidence to engage with art in the future.”

“A brilliant concept, lovely to think that this is going on all around the world.”

“I will definitely bring friends next time. Do it again!”

“I felt like a part of a group/community and was an hour well spent.”

“We can’t wait for next year to do it again,” said Adriana Oliveira, Visitor Experience Manager there at Tate Modern.

Phil

Hermitage Museum Succeeds with Free Admission

The Hermitage Museum in Norfolk, VA saw a terrific turnout for their Slow Art Day in 2019. 50+ participants attended, and enjoyed the art of slowing down.

To generate a strong turnout, they decided to offer free admission for Slow Art Day participants, and they also increased social media promotion.

Participants gave quite positive feedback including this visitor:

“I really enjoyed the concept, and taking the time to [slow down]….it forces you to really take in what you’re viewing.”

The museum looks forward to participating in Slow Art Day 2020.

Here’s a photo from the event below:

Ashley